Mexican coke... more over-hyped nonsense...

I had heard the hype about the legendary Mexican coke that has sugar instead of High Fructose Corn Syrup (HFCS). I honestly believed that this was "the real thing" and I would just die from the flavour and taste like most other people who have tried it. I even heard that if you are in the right place at the right time in a large US city you can get specially formulated passover coke.

I must admit to being a little skeptical about the claims - most of the hype behind this sort of thing ends up being rather exaggerated with rabid fans of whatever is supposed to be better raving about it so that everyone else ends up wanting to rave too so they are part of the cool kids club. So when i saw that they were selling the mexican stuff in Costco I knew I had to buy some... even if it did cost over twice as much as the evil US variant.

So I chilled my bottle and drank my first sip of the nectar... hmmm it tastes like coke... let me remember what the blogs said it SHOULD taste like. sweeter that's right... well maybe I can taste that. J tried hers... she doesn't seem convinced either. So what does a computer programmer and a scientist do in such a case... a doubly blinded taste test.

Now there's a dilemma - how can 2 people perform a double blind test on themselves. It took a little debate but eventually we came up with a protocol. I write A and B on paper cups and pour Mexican in one and USA in the other and record which is which while J is out of the room. Then I leave and J writes 1 and 2 on paper cups and randomly pours the coke from A and B into those cups and records which is which. She has no clue what was in A&B and I have no clue what is in 1&2 so we are fully double blind. And we taste.

At first I cannot taste any difference and I have to drink a lot and really think hard to find one that is sweeter. Now its J's turn. She also can't taste much difference but eventually chooses. I chose A as mexican - she chose B - and I was right (praise be to the Flying Spaghetti monster). Even though I Iove to be right this isn't enough samples (we have 21 more bottles) but the one thing we agree on is that the difference between them side by side is negligible. We may also have to add some palette cleansing into the protocol to ensure we get a fair taste - what kind of cheese goes with coke anyway?

Of course this turned into a 'debate' over which should be sweeter - the sugar or the HFCS? Well before J strangled me for being argumentative we put a hold on the discussion for another day (which I promise to blog even if she is right!).

Now its not to say there isn't a good reason to switch the mexican coke - HFCS has a pretty bad reputation nutrition wise and mexican coke does come in those nice glass bottles which always make my coke taste nicer (in my head). But just to provide a balanced view in the world of blog hype... my personal opinion is that most people can't tell unless you let them know how much better it is supposed to be.

Published 31 March 2008 06:46 PM by zman

Comments

# Jim Perry said on 01 April, 2008 07:31 AM

Must be nice to have so much free time on your hands that you can do stuff like this. ;) :D

# Jim Perry said on 01 April, 2008 07:35 AM

I just remembered that I had a Coke on one of my cruises to Cozumel and I don't remember it tasting any different than U.S. Coke so it's not just the two of you.

# James Carnley said on 01 April, 2008 12:25 PM

I do like the sugar versions of coca cola better than their HFCS brethren, but I admit they are pretty much the same.

One of the most pressing reasons to buy sugar coke over HFCS coke is that corn syrup is absolutely horrible for you. HFCS is responsible for a huge spike in diabetes in the past decade (www.femhealth.com/DangersofHFCS.html). Your body doesn't react to it like sugar.

Give me real honest to god sugar over corn syrup any day.

# Andrew said on 01 April, 2008 12:28 PM

I've done similar blind tests on people who claim Pepsi is obviously better/worse than Coke and regardless of whether they actually pick their favorite or not everyone has always admitted that there is essentially no difference in the flavor when you don't know which is which.

# Ryu said on 01 April, 2008 05:00 PM

I have to agree. For me, anything drunk out of a glass tastes better. Any scientific reason as to why? Is glass more porous or something? Maybe the scientist can chime in.

# Ryu said on 02 April, 2008 02:54 PM

Andrew, no way! I can totally taste the difference between coke, pepsi or any generic store version.

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